About how some of UH's corporate partners (78 businesses that contribute from $4k to more than $100k each) have had to reduce their sponsorship of UH due to the economy, McNamara said:
"Some have indicated a need to scale back or take a hiatus because of their situations." (HA)
About how they are looking to hit their financial goals despite the tough economy, McNamara said:
"Basically what I've told Jim (Donovan), is we're committed to hitting that $2.4 million goal and getting well over $500,000 in trade." (HA)
"We've tried to work with all of our corporate partners to tailor their packages in such a way that it works for them and mirrors their marketing strategy. Plus, we're doing a lot more prospecting for new partners than ever before." (HA)
HA Note: "Football season-ticket sales contribute approximately 16 percent of UH's projected $28 million to $30 million budget. The corporate partner program represents about 8 percent."
About how their corporate partners want to keep supporting UH, McNamara said:
"Things have been getting tough for (the corporate partners) but they really feel a real strong affinity for the university and are trying to stay involved." (HA)
About the benefit to their corporate partners for sponsoring UH, JD said:
"We think being partnered with UH is a positive experience and we appreciate our sponsors' loyalty in these tough times." (HA)
Sunday, June 29, 2008
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It would be a critical mistake for UHAD to not approach business entities on the other islands for contribution.
ReplyDeleteTheir dollar contribution may not come close to some Oahu business, but any contribution should be welcomed. Big fish, little fish when combined can be a significant amount.
Likewise, it would be a tragedy if UHAD does not make contact with all athletic alumni for a contribution. They may find a "surprise" donar with major contribution.
To be "tunneled vision" at this time does not bode well for the future.
Perhaps, more businesses are willing to support UHAD now that Jim Donovan is the AD.
Yep, so much out there that haven't been tapped by the old AD admin. From the first day JD became the new AD, he's been positive and proactive with a lot of catching up to do. I am confident that he will be able to appoach those entities mentioned by A-House. Also let's not forget the neighbor island business and fans as UH makes recruiting all over the 50th State a priority under Coach Mac
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